Cookie Policy

Last Updated: 02/11/25

1. Introduction

This Cookie Policy explains how HELMIFY (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website. This policy should be read together with our Privacy Policy.

Website Operator:Business Name: IZED BETAINVEST SRL – Address: str. Sarmisegetuza 17-19, Cluj-Napoca, Romania – Email: support@helmify.com – Phone: +40 764 987 661

By using our website, you consent to the use of cookies in accordance with this policy. You can manage your cookie preferences at any time through our cookie banner or browser settings.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Types of cookies:Session cookies: Temporary cookies that expire when you close your browser – Persistent cookies: Remain on your device for a set period or until you delete them – First-party cookies: Set by the website you’re visiting (HELMIFY) – Third-party cookies: Set by external services we use (e.g., payment processors, analytics)

3. Why We Use Cookies

We use cookies to: – Enable essential website functionality (shopping cart, checkout) – Remember your preferences and settings – Understand how you use our website – Improve your user experience – Provide personalized content and offers – Measure the effectiveness of our marketing campaigns – Ensure security and prevent fraud

4. Categories of Cookies We Use

4.1 Strictly Necessary Cookies (Always Active)

These cookies are essential for the website to function and cannot be disabled.

Purpose: – Enable core functionality (navigation, access to secure areas) – Maintain your shopping cart during checkout – Remember your cookie consent preferences – Authenticate users and prevent fraud – Enable secure payment processing

Examples:WooCommerce session cookies: Track items in your cart – Security cookies: Protect against unauthorized access – Load balancing cookies: Distribute traffic across servers

Legal Basis: These cookies are necessary to perform the contract (processing your order) and do not require consent under GDPR.

Duration: Session (deleted when browser closes) or up to 24 hours

4.2 Functional Cookies (Optional)

These cookies enhance functionality and personalization but are not essential.

Purpose: – Remember your language preference – Save your design configurations in the ZAKEKE configurator – Remember your login details (if you create an account) – Customize content based on your preferences

Examples:ZAKEKE configurator cookies: Save your helmet design progress – Language preference cookies: Remember your selected language – User preference cookies: Store display settings

Legal Basis: Consent (you can disable these cookies)

Duration: 30 days to 12 months

Impact if disabled: You may need to re-enter preferences each visit; design configurations may not be saved between sessions.

4.3 Analytics and Performance Cookies (Optional)

These cookies help us understand how visitors interact with our website.

Purpose: – Count visits and traffic sources – Measure website performance – Identify popular pages and features – Understand user behavior and navigation patterns – Improve website design and functionality

Examples:Google Analytics: Tracks page views, session duration, bounce rate – Cookies: _ga, _gid, _gat – Duration: 2 years (_ga), 24 hours (_gid) – Privacy Policy: https://policies.google.com/privacy

Data collected (anonymized): – Pages visited – Time spent on site – Device and browser type – Geographic location (country/city level) – Referral source

Legal Basis: Consent (you can opt-out)

Impact if disabled: We cannot measure website performance or improve user experience based on data insights.

4.4 Marketing and Advertising Cookies (Optional)

These cookies are used to deliver relevant advertisements and measure campaign effectiveness.

Purpose: – Show you relevant ads on other websites – Measure the effectiveness of advertising campaigns – Limit the number of times you see an ad – Track conversions from ads

Examples:Google Ads: Tracks ad clicks and conversions – Cookies: _gcl_*, IDE – Duration: 90 days – Privacy Policy: https://policies.google.com/privacy

  • Facebook Pixel: Tracks website visits from Facebook ads
    • Cookies: _fbp, fr
    • Duration: 90 days
    • Privacy Policy: https://www.facebook.com/privacy/policy/

Legal Basis: Consent (you can opt-out)

Impact if disabled: You will still see ads, but they may be less relevant to your interests.

4.5 Third-Party Service Cookies

We use third-party services that may set their own cookies:

Stripe (Payment Processing)Purpose: Secure payment processing, fraud prevention – Cookies: __stripe_mid, __stripe_sid – Duration: 1 year (mid), 30 minutes (sid) – Privacy Policy: https://stripe.com/privacy – Legal Basis: Necessary for contract performance

ZAKEKE (Design Configurator)Purpose: Save design configurations, enable 3D preview – Cookies: ZAKEKE session cookies – Duration: Session or 30 days – Privacy Policy: https://www.zakeke.com/privacy-policy/ – Legal Basis: Consent (functional)

DPD (Shipping Tracking)Purpose: Track shipment status – Cookies: May be set when tracking orders – Privacy Policy: https://www.dpd.com/group/en/privacy-policy/

5. How to Manage Cookies

You have several options to control and manage cookies:

5.1 Cookie Banner

When you first visit our website, a cookie banner will appear asking for your consent. You can: – Accept all cookies: Allow all categories – Reject non-essential cookies: Only strictly necessary cookies will be used – Customize preferences: Choose which categories to enable

You can change your preferences anytime by clicking the “Cookie Settings” link in the website footer.

5.2 Browser Settings

You can control cookies through your browser settings:

Google Chrome: 1. Settings → Privacy and security → Cookies and other site data 2. Choose your preferred option or block specific sites

Mozilla Firefox: 1. Settings → Privacy & Security → Cookies and Site Data 2. Choose standard, strict, or custom settings

Safari: 1. Preferences → Privacy → Manage Website Data 2. Block or remove cookies

Microsoft Edge: 1. Settings → Cookies and site permissions → Cookies and site data 2. Choose your preferred option

Note: Blocking all cookies may prevent you from using essential website features like the shopping cart and checkout.

5.3 Opt-Out Tools

Google Analytics Opt-Out: Install the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout

Advertising Opt-Out:Your Online Choices (EU): https://www.youronlinechoices.com/ – Network Advertising Initiative: https://optout.networkadvertising.org/ – Digital Advertising Alliance: https://optout.aboutads.info/

5.4 Mobile Devices

iOS (iPhone/iPad): Settings → Safari → Block All Cookies

Android: Settings → Site settings → Cookies (varies by browser)

6. Do Not Track (DNT)

Some browsers offer a “Do Not Track” (DNT) signal. Currently, there is no industry standard for how websites should respond to DNT signals. We do not currently respond to DNT signals, but you can manage cookies through the methods described above.

7. Cookies and Personal Data

Some cookies may collect personal data (e.g., IP address, browsing behavior). This data is processed in accordance with our Privacy Policy and GDPR requirements.

Your rights: – Access the data collected via cookies – Request deletion of cookie data – Withdraw consent for non-essential cookies – Object to processing for marketing purposes

To exercise these rights, contact us at support@helmify.com.

8. Cookie Lifespan

Session cookies: Deleted when you close your browser

Persistent cookies: – Strictly necessary: Up to 24 hours – Functional: 30 days to 12 months – Analytics: Up to 26 months (Google Analytics) – Marketing: Up to 90 days

You can delete cookies manually through your browser settings at any time.

9. Updates to This Cookie Policy

We may update this Cookie Policy to reflect: – Changes in cookie usage – New technologies – Legal or regulatory requirements

Notification: Updates will be posted on this page with a new “Last Updated” date. Significant changes may be communicated via email or website banner.

Your Responsibility: Please review this policy periodically. Continued use of our website after changes constitutes acceptance.

10. Children’s Privacy

Our website is not directed at children under 16. We do not knowingly use cookies to collect data from children. If you believe a child has provided information through our website, please contact us immediately.

11. Contact Us

For questions about our use of cookies or to exercise your rights:

HELMIFY Cookie Policy Inquiries IZED BETAINVEST SRL str. Sarmisegetuza 17-19, Cluj-Napoca, Romania

  • Email: support@helmify.com
  • Phone: +40 764 987 661
  • Hours: Monday through Friday, 9:00 AM to 6:00 PM (Central European Time)

Romanian Data Protection Authority: Autoritatea Națională de Supraveghere a Prelucrării Datelor cu Caracter Personal (ANSPDCP) Website: https://www.dataprotection.ro/

12. Summary Table: Cookies We Use

Cookie Name

Category

Purpose

Duration

Provider

woocommerce_cart_hash

Strictly Necessary

Shopping cart functionality

Session

WooCommerce

woocommerce_items_in_cart

Strictly Necessary

Track cart items

Session

WooCommerce

wp_woocommerce_session_*

Strictly Necessary

User session management

2 days

WooCommerce

__stripe_mid

Strictly Necessary

Payment fraud prevention

1 year

Stripe

__stripe_sid

Strictly Necessary

Payment session

30 minutes

Stripe

ZAKEKE_session

Functional

Save design configurations

Session

ZAKEKE

_ga

Analytics

Google Analytics tracking

2 years

Google

_gid

Analytics

Google Analytics tracking

24 hours

Google

_gat

Analytics

Google Analytics throttling

1 minute

Google

_gcl_*

Marketing

Google Ads conversion tracking

90 days

Google

_fbp

Marketing

Facebook Pixel tracking

90 days

Facebook

By continuing to use our website, you acknowledge that you have read and understood this Cookie Policy and consent to our use of cookies as described.